Thanks for all your comments about the stand and my results.[

] To answer a few questions raised by "Skiprat" and others, I'll try and condense my thoughts about the whole experience.
Since retiring (early I might add[

]) I've been doing craft events for the past 10 years. In my previous life as a medical salesman, I gained a lot of experience about how to present products at trade displays and this has helped me at craft events. My stand has evolved over the years and this one is 'mark 3'. It is minus two other levels at each end which were inappropriate for pen displays and the limited space allocated. Each level is cut from MDF and held in place by turned pillars that bolt together through the the MDF. Each level is covered by material glued to it. I think it important to use a colour material that sets all the different woods off well. It takes about 20 minutes to assemble.
Yes, this was my first pen show but I have sold pens at general craft shows as well. I decided to partially separate the pen display with a few of my clocks and boxes (see my photo album). This added to the overall effect and in fact my first sale of the day was a globe box and a pillar clock[

]. The majority of traders were in antique pens with a scattering of associated ephemera. Their displays were basically unrolled pen pouches - not that attractive. Many people commented that my display was probably the most attractive and that is exactly what you want.[

]
Most of my sales were from the mid to high end range and fountain pens easily outsold roller balls. Slimline ball points sold very little. My LOML sold my entire stock of perfume pens (14).
For UK members, pen shows are apparently also held in the midlands and 'up north'.
Skiprat - yes I did meet up with Luke and he apparently had a good show as well.
Time now to replace stock and prepare for 2 more craft shows in November.
Thanks for all your good comments and I shall definitely do other pen shows.
Ian.