Where did this word pop up... and when? bespoke???
Just means custom-made... made to order. Is it some kind of marketing ploy that I don't know about?
From Wikipedia
The word
bespoke (
/bəˈspoʊk/) has evolved from a verb meaning 'to speak for something', to its contemporary usage as an
adjective. Originally, the adjective
bespoke described tailor-made suits and shoes. Later, it described anything commissioned to a particular specification (altered or tailored to the customs, tastes, or usage of an individual purchaser). In contemporary usage,
bespoke has become a general marketing and branding concept implying exclusivity and limited runs.
I'm not a fan of the word. Even the kit pens I make are bespoke since I only make pens that someone has requested. But, kitless isn't any better. Only those of us who make kit pens really k ow what kitless really means. Here is my latest kitless bespoke pen.
Do a good turn daily!
Don