This reminds me of building model rockets in the early 70's (Estes). The first kits I bought requires you to cut the rocket fins from sheets of balsa wood, attach them to the tubes with glue, apply sanding sealer, then paint, add decals, etc. In short, they required a lot of time & work before you could get to the point of launching them. Years later, they introduced more "finished" models where the fins were molded, and you rolled on all the "paint" as a large sticker around the body / tube of the rocket. I'm assuming they were trying to appeal to the market segment that had less time on their hands / patience to truly "build" a model rocket. If we would have had the internet back in the 70's. I'm sure some of the model rocket builders might have have posted the same thoughts on assembling vs making / building. In short, I think they are trying to appeal to more people and I don't think it diminishes our efforts as these "assembly kits" will by definition have a limited amount of variation vs. the seemingly infinite amount of variation the pen makers on this forum produce daily...