A little advice from a career sales person, for what it's worth.
The Bethlehem olive wood pens should sell everywhere if properly marketed. Even the smallest town has a church or two. The churches typically have bulletins and solicit advertisers...generally for just a few dollars. Advertise your pens for all of the religious holidays, bar and bat mitzvahs, confirmations, baptisms...and on and on. If you have a range of prices, you should be able to increase your sales fairly easily. [8D]